If anyone had any doubts about the impact of digital signage, I think we can safely say that perception has probably changed to the positive over the last couple of weeks. The Chinese have taken digital signage to an entire new level while showing the visual and emotional impact that can be created. It will be interesting to see how digital signage grows and changes between now and the opening ceremonies in London in 2012. The mind can only wonder at what we will see and how this will all change over the next 4 years.
My hat is off to the Beijing Olympics and thier stunning visual performances.
Monday, August 25, 2008
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